As of today a brand new diamonds boutique opened its doors in the heart of Amsterdam. On the famous PC Hooftstraat nr 142, the partnership between Holland’s largest and most successful jeweler Schaap en Citroen and the prestigious diamond house of Royal Asscher has become reality.
The Asscher family, well known about their cutting-edge technology with the patented Royal Asscher Cut and the cutting of the world famous Cullinan diamond on special request of King Edward VII of Great Britain in 1907, is proud of this new development.
As vice-president Mike Asscher says: “We will share a Royal Experience in this fabulous boutique for our dearest clients.”
