Mr Porter the award-winning online destination for men’s style announced a global partnership with Bell & Ross, launching Tuesday April 4th with a curated selection of 21 timepieces from its Vintage and Instruments collections.
The new Bell & Ross BR03-94 RS17 uses the Renault F1 livery, meaning a black base with bright yellow elements to scheme, enlightened with bright yellow accents; a bit like last year’s watch and also a bit different.
Shoe polishing, the love of patina and a tight relationship with Chanel has made Bell & Ross a global household name among watch lovers. Will the young French watch brand grow into an auction darling as well? Like my father, I love shoes and the way they age. And when I was a kid my father would pay me a five franc silver coin every time I polished his shoes. I think this is why I love patina”, Carlos Rosillo tells me while visiting the Bell & Ross headquarters in Paris and going through a large book on patina. Certainly not your everyday read – unless you are Carlos Rosillo and Bruno Belamich.
The BR-X1, a high-tech chronograph with sporty looks, which is as robust as it is sophisticated, marked the arrival of a new Bell & Ross line and the beginning of a whole new chapter in the saga of the brand. Revolutionary in its design and also inspired by aeronautical flight instruments, the BR-X1 line expands with a new exceptional Haute Horlogerie version: the BR-X1 Chronograph Tourbillon. This precious measuring instrument combines the extremely virile aesthetic codes of the brand with the technical refinement of Bell & Ross’ Haute Horlogerie.
